Well-known music manager Scooter Braun declared his departure from the industry. He made the announcement on Instagram and stated that he will now focus on his role as CEO of HYBE America. Internet users in Korea responded to this news in a variety of ways.
Scooter Braun’s Retirement Announcement
Following a 23-year career in music management, Scooter Braun announced his retirement. He posted on Instagram, saying, “23 years. That’s how long I have been a music manager…And after 23 years this chapter as a music manager has come to an end.” He continued, “In this next chapter, I have been honored to join as a board member of Hybe and serve as the CEO of Hybe America.”
Netizens Reaction
Regarding Braun’s continued participation at HYBE America in particular, Korean netizens’ reactions to his declaration were not entirely positive. Here are a few of their statements:
“It’s hilarious that he’s remaining in HYBE.”
“What does he mean he’s retiring from management but he’s remaining at HYBE?”
“If he’s retiring, why doesn’t he retire completely?”
“lol…”
“I guess he’s going to spend his time playing golf at HYBE.”
“Isn’t he still young?”
“So he said he’s going to concentrate on HYBE America.”
“He’s retiring but why is he remaining at HYBE?”
“I respect him. He discovered Justin Bieber while he was a college student in Atlanta.”
Scooter Braun’s departure from music management marks the end of an era, but his career in the music industry continues.
K-netizens’ responses to his decision to continue serving as CEO of HYBE America have been mixed, with some highlighting his enduring impact and others describing their hopes for his future contributions.