Popular K-pop girl group Red Velvet just dropped their brand-new comeback music video, “Cosmic.” Due to its uncanny resemblance to both the Halloween movie and the holiday Midsommar, the video became viral very fast.
There are sequences where the members can be seen dancing around the maypole while donning flower crowns, which are obviously references to the film. An acknowledgment of these allusions appears at the conclusion of the video, saying, “This video is inspired by Midsommar.”
Criticism From Netizens
Even after being acknowledged, the “Cosmic” music video has drawn a lot of flak. A lot of online users think that the video borrows too much from “Midsommar,” to the extent that it looks more like a replica than an original work.
They contend that the video mostly borrows from the themes and images of the film, rather than coming up with something original.
The absence of context and interpretation about the Midsommar-inspired events in the Red Velvet universe is a significant grievance.
The music video was supposed to include these allusions into the group’s rich history, according to fans. Rather, others think the video has little to do with the song “Cosmic” or Red Velvet as a group, and is only a condensed version of the movie “Midsommar.”
Red Velvet’s History of Artistic References
Red Velvet is renowned for their imaginative, witty, and motif-filled music videos. For instance, the music video for “Feel My Rhythm” features classical pieces of art such as “Ophelia” and “The Spy.”
The music video “Psycho” alludes to Tchaikovsky’s “Black Swan.” In addition, a lot of their music videos contain easter eggs that allude to earlier Red Velvet songs, giving fans a sense of continuity and complexity.
With Red Velvet’s stellar resume, fans anticipated great things from their tenth anniversary release, “Cosmic.” When the music video was finally unveiled, the high level of anticipation was greatly exceeded by disappointment.
Many online users thought that the video was uncreative and that Red Velvet’s ten-year anniversary was not appropriately celebrated with the overpowering Midsommar theme.
In conclusion, although acknowledging that it was influenced by “Midsommar,” Red Velvet’s “Cosmic” music video has generated criticism for being overly copycat and lacking in originality or deep significance.
In order to emphasize the value of uniqueness and context in artistic works, fans and online community members alike hoped for a more imaginative and distinctive celebration of the group’s tenth anniversary.
